For this project I plan on using the social media platform Tik Tok and I am aiming to target people on the app from ages 17-21. Since this article is about music and features a lot of musical artists that people around me know or listen to I think Tik Tok is the best platform to go with because it has a better chance of reaching the intended audience, seeing as music is a main factor of the app and for me, most of the users I see look to be in that age group.